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Joint Venture Companies :
A joint venture (often abbreviated JV) is an entity formed between two or more parties
to undertake economic activity together.
The parties agree to create a new entity by both contributing equity, and they then share in the revenues, expenses, and control of the enterprise.
The venture can be for one specific project only, or a continuing business relationship such as the Sony Ericsson joint venture.
This is in contrast to a strategic alliance, which involves no equity stake by the participants,
and is a much less rigid arrangement.
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